I’ve been using two service (Feedburner and Feedblit) as email subscription for this blog site. Actually both of it does the same thing which is to email my subscribers whenever I posted something for the day but I can’t really remember how did I ended up with two. All this while Feedblitz has one advantage over Feedburner that is to use the article’s topic as the email subject and it is enabled by default. However for Feedburner, I can only set a static subject which is “The Latest from Raymond.CC Blog”.

Feedburner is something that I set and forget so I don’t really log in to check what’s new. Thanks to PrinceOfAndalus, he informed me that I can now configure my Feedburner account to use today’s topic as the subject. This is certainly a good news to over 80,000 subscribers who has been putting up with the crappy subject for years.


I remembered emailing to Feedburner many years ago requesting them to improve the subject on the newsletter but they wasn’t able to do it. Then Google bought over Feedburner and slowly improved until we can now insert our latest post’s title into the Subject/Title of email.

To make the changes, here’s what you need to do:

1. Login to your Feedburner account.
2. Click on the Feed Title to access the Feed Stats Dashboard
3. Click the Publicize tab
4. Click the Email Subscriptions
5. Click Email Branding
6. At the Email Subject/Title, use the tag ${latestItemTitle}. Do take note that there are no spaces in between the 3 words. You can insert anything before and after the tag.

7. Click Save button.

I posted an article yesterday regarding the free PC Tools File Recover license and got an email an hour later with the subject “Raymond.CC Blog – Free File Recover 7.5 License Key To Restore Deleted Files Worth $29.95″.

Good job Google!